BAY AREA ROOTS · LAS VEGAS SIGNAL · 35+ YEARS HIP-HOP

CREATE. INNOVATE.
INSPIRE.

MC, producer, B-Boy, DJ, filmmaker and freestyle fanatic. I don’t chase fame—I build moments people remember.

Comic portrait series of MC MOMENT-um dancing and performingPRODUCER · THE LABSTYLE ELEMENTS · ALL THE WAY LIVELIVE FREESTYLE · REAL TIME

01 B-BOY · MC · CREATOR

FREESTYLE RAP · FLYER CUT · PLAYING LIVE

SCROLL INTO THE STORY ↓

STYLE ELEMENTS CREW · 32ND ANNIVERSARY

Stockton roots.
Still changing the game.

MC MOMENT-um is a special guest host for Origins: Back to the Roots, September 11–12, 2026. Celebrate the crew, the culture and the next generation.

WITH SWAY · JO KOY · REMIND · CRUMBSTHE STORY, THE LAUGHS, THE LEGACY
MC MOMENT-um performing with STYLE ELEMENTS graphics
STYLE ELEMENTS interview on Sway's Universe

SWAY'S UNIVERSE · CREW INTERVIEW

How STYLE ELEMENTS changed breaking.

Featuring the voices and stories of Crumbs, Remind, Super Dave and Jo Koy.

MOMENT-um TV · MY CHANNEL ONLY

Watch the
movement.

Raw City Underground, original promos, studio work and the archive—select a video and the player stays on MC MOMENT-um’s own channel content.

ORIGINAL SERIES · 01

Raw City Underground · Episode 1

Created and hosted by Jon BE / MOMENT-um with Ronnie Ruen and Quali-D.

OPEN ON YOUTUBE ↗
MC MOMENT-um performing with STYLE ELEMENTS graphicsJON “JON BE” BUCHANAN
MC MOMENT-um 23 · STYLE ELEMENTS CREW

ELECTRONIC PRESS KIT · BIOGRAPHY

One artist.
All elements.

MC MOMENT-um is a Bay Area-raised, Las Vegas-based MC, producer, B-Boy, DJ, filmmaker and culture builder whose hip-hop path began at age 12.

Across more than 35 years, Jon “Jon BE” Buchanan has moved between the cypher, stage, studio, camera and control room. He founded All Aspects Crew, co-created and hosted Raw City Underground, built artist experiences for clubs, raves, parties and breaking events, and is now an official member of the legendary STYLE ELEMENTS CREW.

His creative mission is direct: make impactful music, keep every element connected, and use freestyle as a live form of storytelling. His current work combines original records, real-time beatmaking, improvisational rap, documentary production and mentorship.

35+YEARS IN HIP-HOP CULTURE
04ELEMENTS LIVED, NOT BORROWED
100sUNRELEASED TRACKS
02HOME BASES · BAY / VEGAS

SELECTED EXPERIENCE

Built in real rooms.
Proven over time.

LIVE / MUSIC

Performance history

Projects, bills and stages connected with OutKast, Hieroglyphics, The Roots, Black Eyed Peas, Digital Underground, Tone Loc, Living Legends and Tech N9ne.

DANCE / CULTURE

Breaking and direction

B-Boy, breaking instructor, coach, choreographer and event architect. Founder of All Aspects Crew and member of STYLE ELEMENTS CREW.

MEDIA / COMMERCIAL

Camera-ready experience

MTV, Global Groove, 24 Hour Fitness, Chevy’s, music videos, commercials, advertising, acting, print and stage choreography.

EVENTS / PROMOTION

Whole-room thinking

Promotion and production for parties, raves, nightclubs and breaking events—with music, visuals, flow and the four elements designed as one experience.

99%

FREESTYLE-BORN
SONGS SO FAR

THE PEN STAYS SHARP.

RHYMES · SONGWRITING · THE PEN GAME

Sharp as
a sword.

Most of the hundreds of unreleased MOMENT-um tracks began as freestyles. That doesn’t mean the writing stops—it means the instinct and the craft train together.

Written bars go deeper: layered wordplay, conundrums, multisyllabic rhyme schemes, unexpected patterns and soul-centered, culture-inspired deep dives. The subject is the work of becoming more authentic, more aware and more present—so the music can reach people with maximum impact.

Nothing has to stay the same. You can sharpen your mindset, level up your game and keep moving forward.

MOMENT-um writes to live that message in public—not as a perfect person preaching from above, but as proof that somebody can keep rebuilding, adapting and chasing the dream. The bars are meant to hit hard, tell the truth and make somebody believe they can do it too.

WORDPLAYMULTISYLLABICSSTORYTELLINGCONUNDRUMSPATTERN SWITCHESSOUL + CULTUREAUTHENTICITYIMPACT
BOOK A WRITING SESSION ↗
MC MOMENT-um with Ronnie Ruen at All The Way Live

ROAD TO V1 · COACHING & DOCUMENTARY

Training
King Ruen.

Behind the Battle of Gods was a real preparation story. MOMENT-um helped document, support and train B-Boy Ronnie Ruen through a multi-city road to V1—working on strength, conditioning, movement quality, recovery, mindset and the details needed to keep legendary power sharp.

  • Training-camp documentation
  • Strength, core and performance preparation
  • Road to V1 interviews and behind-the-scenes storytelling
  • Long-form documentary and short-form content development
RUEN ON INSTAGRAM ↗
STYLE ELEMENTS CREW

STYLE ELEMENTS CREW · EST. 1994

Originality
changed the game.

Born from Stockton and Modesto, STYLE ELEMENTS became one of breaking’s most influential crews. The 1997 Battle of the Year world championship, Freestyle Session-era victories, original movement languages and decades of teaching, judging, touring, choreography and screen work helped shape modern breaking worldwide.

MOMENT-um represents that legacy through the full culture: MCing, DJing, breaking, graffiti, community, innovation and respect.

STYLE ELEMENTS CREW 32nd Anniversary Origins event poster

LIVE CREW WIRE · ORIGINS: BACK TO THE ROOTS

32 years.
Back in Stockton.

--DAYS
--HOURS
--MINUTES

Friday, September 11: San Joaquin County Fairgrounds
Saturday, September 12: Stockton Memorial Civic Auditorium

True Crew Battle, popping, all-styles, stacking, power moves, live DJs, performances, panels and workshops. MC MOMENT-um appears as a special guest host.

EVENT INFORMATION CHECKED SEPTEMBER 5, 2026 · FOLLOW THE OFFICIAL LINKS FOR LIVE CHANGES

30TH ANNIVERSARY + PRESS ARCHIVE

The story
in their words.

Sway’s Universe, Jo Koy, Crumbs, Remind, Super Dave and the crew’s own archive put the history in context.

SWAY'S UNIVERSE

How Style Elements Changed Breaking

Crumbs, Remind, Super Dave and Jo Koy with Sway's Universe.

BOOKING · COLLABORATION · CREATIVE SERVICES

Bring me
into the room.

From a festival stage to a brand campaign, every booking is built around presence, improvisation and a real connection to culture.

01

Host + hype

Live event hosting, battle MC, festival host, panel moderator and crowd flow.

02

Live performance

Original rap sets, touring support, festival appearances and guest verses.

03

Freestyle × beats

Live improvised rap while building beats in real time—made for the room, never repeated.

04

DJ + electronic sets

Hip-hop, breakbeats, house, funky breaks and hybrid live sets.

05

Video + content

Videography, editing, documentary storytelling, social content and music visuals.

06

Brands + campaigns

Custom brand freestyles, commercial concepts, culture-centered marketing and crew partnerships.

ARTISTS / PRODUCERS / DANCERS / FILMMAKERS / BRANDS

Got a wild idea? Good.

START A COLLABORATION ↗

MERCH · LIMITED CULTURE DROPS

Wear the
movement.

MOMENT-um, Raw City, All Aspects and special crew-connected pieces. Limited drops, made with the same hands-on energy as the music.

GET EARLY ACCESS ↗
MC MOMENT-um merchandise markFIRST DROP · COMING SOON

LONGEVITY · HEALTH · MINDSET

Still moving.
Still evolving.

“The goal isn’t to dance like you did at 20. It’s to keep your identity while building the body and technique you need now.”

After 35+ years as a B-Boy, MOMENT-um understands that longevity takes adaptation. Movement vocabulary changes. Training changes. Recovery, nutrition, sleep and mindset become part of the art.

His approach helps veteran dancers and artists protect what makes them original while finding smarter ways to train, perform and stay motivated through every age of the journey.

  • Adapt technique without losing flavor
  • Build strength, mobility and recovery habits
  • Train for the next chapter—not the last one
  • Keep creativity and physical confidence connected

MOMENT-um BACKSTAGE

The dream is
still in motion.

See the practice, the garage-studio build, the wins, the setbacks, unfinished ideas, live freestyles and the real work behind making something from what you have.

Discord community opens next. Early members help shape the channels, live sessions and beat feedback rooms.
MC MOMENT-um presenting his self-built music studio

BEAT STORE · LICENSES & CUSTOM PRODUCTION

Start with
the beat.

Hip-hop, electronic music, funky breaks and house—built by an artist who understands dancers, MCs and live rooms.

REQUEST THE FULL BEAT CATALOG ↗
01

82–98 BPM

Boom Bap / Underground

Dusty drums, sharp basslines, room for bars.

LICENSE / BUY ↗
02

105–132 BPM

Funky Breaks

Dance-floor breaks made for cyphers and live energy.

LICENSE / BUY ↗
03

118–130 BPM

House / Electronic

Rhythm-forward production with hip-hop instincts.

LICENSE / BUY ↗
04

BUILT TO BRIEF

Custom Brand Freestyle

A live beat and original freestyle shaped around your brand.

LICENSE / BUY ↗
AVAILABLE:Non-exclusive leasePremium leaseExclusive rightsCustom productionLive beat + freestyle brand spot

BOOKING & INQUIRIES

Let’s make
a moment.

Available for hosting, live rap, freestyle, beatmaking, festivals, tours, DJ/electronic sets, videography, creative direction, brand collaborations and culture-centered event design.

Use the short form. Your email app opens with everything organized and ready to send.